Inspiring Designer_Nicholas Womeldorff

Nicholas Womeldorff, a UC graduate, has some very inspiring work on Coroflot. He lays out his sketches and renderings very cohesively on the page in order to tell the story of the design. A very effective tool he uses is heirarchy of images and sketches. Rather than having one "money shot" he has several supporting renderings to display the product. He seems to take a marketing approach to his product pages (few or no inspiration and sketch pages) and it is very effective.